Beijing, January 23 (Youth.cn) - On January 21, 2025, the Village Market Fair opens in Rongjiang County, Qiandongnan Miao and Dong Autonomous Prefecture, Guizhou Province. About 700 kinds of goods of 89 merchants from Guangzhou, Chongqing, Sichuan, Hunan, Guizhou, and more, is selling at the crowded market.

Since 2023’s viral Village Super League football match took place, Rongjiang has been setting up six food courts, some 300 specialty stands, and more than 1,600 treat stands around the football court of the Village Super League, providing income for around 30 thousand villagers. In November 11 of 2025, mobile village markets was held by various community of Rongjiang. The Villager Market Fair combines different cultures of various ethnic groups and market fairs, bringing joy, leading the crowd drawn by the Village Super League matches to the local villagers as consumers, and its popularity has been growing ever since. Photo/VCG